Tuesday, January 11, 2011

Integrated Marketing Account Director - Allure

Condé Nast is seeking a creative and talented Integrated Marketing Account Director for Allure.  The Director will play a key role in creating and executing marketing programs for the Allure brand including sales and marketing materials (sell sheets, presentations, etc.) and customized client marketing programs.
 
Responsibilities include:
  • Participate in creative strategy meetings with sales and marketing management
  • Conceptualize and develop added-value and revenue generating programs including multi-platform marketing programs, promotional partnerships, advertorial sections, and advertiser events
  • Collaborate with sales staff to design and customize client-specific presentations
  • Present existing marketing programs and customized concepts at client meetings and on calls with the sales staff
  • Manage and execute all elements of activated marketing programs
  • Execute large-scale programs and events
  • Manage, analyze and package research data to support and augment advertising sales, document print and digital advertising effectiveness and provide strategic marketing research insights
  • Work closely with the management team to develop sales strategies for key areas of business
  • Create/update presentations, sell sheets, mailers and other tools to support advertising sales efforts across a variety of categories
 
 
Qualifications:
  • 5+ years magazine marketing experience
  • Creative thinker with excellent strategizing skills
  • Superior writing and editing skills
  • Strong communication and presentation skills
  • Experience with multi-platform marketing programs that include print, digital, event, promotional, and retail extensions
  • Experience with the Beauty industry is preferred

To apply for this position, please click or copy/paste the following URL into your browser: https://ampi.taleo.net/careersection/2/jobdetail.ftl?&job=1100015

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