Friday, September 10, 2010

Consumer Marketing Manager - Renewals & Gifts

Condé Nast's Consumer Marketing Division is looking for an experienced and sharp marketing pro. This hands-on position is responsible for the management of subscription marketing of multiple Condé Nast brands in the renewal, billing, and gift sources:



  • Develop and implement brand marketing strategies for increasing renewal rates and revenues for 3 magazines (The New Yorker, Golf Digest, Golf World).
  • Work collaboratively to develop marketing strategies for digital, bundled, and premium subscriptions.
  • Responsible for managing relationship with The New Yorker digital edition vendor (Real View). Ensure successful implementation of email, retention, and subscription efforts related to digital subscriptions.
  • Implement optimization plans to cut costs within centralized group.
  • Responsible for developing and achieving the revenue and expense budget goals on these titles.
  • Develop testing strategy to support individual title and department goals, and ensure successful implementation.
  • Complete stock and premium orders to ensure optimal inventory management.
  • Responsible for monitoring and reporting brand performance statistics to Consumer Marketing Directors and other senior management personnel.
Requirements:
  • College graduate with 3 to 5 years of retention marketing experience; "new media" (social networking, apps, iPad, etc) experience a plus.
  • Must have excellent communication skills.
  • Must be detail oriented and able to juggle multiple projects at the same time.
  • Must be able to balance the needs of multiple Conde Nast brands.
  • Must be highly motivated and proactive, with attention to detail and ability to work successfully under tight deadlines in a fast paced environment.
  • Must be well versed in analytics.
To apply for this position, please click or copy/paste the following URL to your browser:
https://ampi.taleo.net/careersection/2/jobdetail.ftl?&job=1000787

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